.properties Domain
The Domain for Property Portfolios
Register your .properties domain from just £33.99/yr. Free DNS management, email forwarding, and 10GB mailbox included with every domain.
What is a .properties domain?
The .properties domain is built for businesses that manage, sell, or develop multiple properties. It implies scale: not a single house, but a portfolio. Property management companies, real estate investment trusts, and estate agents with extensive listings all find .properties a natural extension of their brand.
Who should register .properties?
Property management firms, estate agents with large portfolios, REITs, and commercial property companies.
Why choose .properties?
- Implies portfolio-scale operations
- Suits management and investment firms
- Professional multi-property branding
- Strong search relevance
Who runs .properties, and since when
Registry data from the .properties delegation record held by IANA, which maintains the internet's root zone. Eligibility comes from the registry's own policy, and the prices are ours.
- Extension type
- Generic (gTLD)
- Registry operator
- Binky Moon, LLC
- The organisation that runs the extension
- In the root zone since
- 2014
- Delegated 30 January 2014
- Who can register
- Open to anyone worldwide, with no portfolio, agency licence or company requirement
- Checked against the registry's own policy
- Our price
- £33.99 a year
- Ex VAT. Renews at the same price
The plural in .properties, and the .property trap
The first thing to test on .properties is not the price or the registry, it is the plural. A separate .property extension sits in the root zone, delegated on 15 August 2014 under a different operator and costing roughly three times as much a year. It is a different domain belonging to somebody else. A customer who hears your address, remembers the word and drops the s reaches a stranger, not an error page. That is the likeliest way this extension costs you an enquiry, and it is worth saying out loud a few times before ordering.
Where the plural earns its place is scale. .estate reads as a firm. .properties reads as a list, which is what a management company, a build to rent operator or an agency with real stock wants a visitor to expect. If the site opens on a schedule of available units, the address has already set that up.
The registry side is plain enough. .properties entered the root zone on 30 January 2014, delegated to Big Pass, LLC, on an ICANN contract signed on 5 December 2013 as Base, Non-Sponsored, and transferred to Binky Moon, LLC with 195 others in March 2018. Nothing is checked at registration: no portfolio, no licence, no company number.
What the extension does not cover is the obligation on the firm behind it. Letting agents and property managers in England and Wales, and estate agents dealing with residential property anywhere in the UK, must belong to a government approved redress scheme, either The Property Ombudsman or the Property Redress Scheme, with a fine of up to £5,000 for not joining. That belongs in your footer next to the company number, not in the address bar.
Is .properties the right choice for you?
We would rather sell you the right extension once than the wrong one twice.
.properties works well if
- You manage or let a real portfolio, so a visitor landing on a list of available units gets exactly what the address promised.
- You run a build to rent scheme, a student operator or a serviced apartment business, where the stock is the product.
- You want an address that survives a shift from selling into managing, because the plural describes the assets rather than the service.
- Your company name reads naturally with properties after it, which most established property firm names already do.
Look elsewhere if
- You are a one office high street agency taking local instructions. Google reads a .co.uk as British and .properties as belonging nowhere, and instructions come from local searches.
- People will drop the s. A separate .property extension exists, so a mistyped address does not simply fail, it can land on somebody else entirely.
- It costs around three and a half times a .co.uk every year, and it is going on tenancy paperwork that has to keep working for a decade.
One office, one town, local instructions? Put the difference into a .co.uk and the Google Business Profile behind it. See .co.uk pricing.
.properties vs .rentals: which should you register?
These two went into the root zone on the same day, 30 January 2014, under the same registry, and they answer different questions about the same business. .rentals names the transaction. .properties names what you hold.
.rentals suits a lettings only operation, a holiday let portfolio or an equipment hire firm, because it tells a visitor what is on offer before the page loads. .properties suits a firm that lets, sells and manages, or one that wants the address to outlast a change in which of those it does most of.
They also carry different typing risks. There is no .rental in the root zone, so dropping the s there simply fails, whereas .property exists and belongs to somebody else. If mistyping worries you, that is a point for .rentals.
| .properties | .rentals | |
|---|---|---|
| Registry | Binky Moon, LLC | Binky Moon, LLC |
| In the root zone since | 30 January 2014 | 30 January 2014 |
| What it names | The stock you hold | The transaction on offer |
| If the s is dropped | Reaches .property, a live extension | Nothing, .rental does not exist |
| Annual cost | Around three and a half times a .co.uk | A few pounds more |
.properties domain questions, answered
What people ask us before registering a .properties domain.
Can't find what you're looking for?
Ask us directlyThey are two separate extensions run by different companies, and owning one gives you no claim on the other. .properties entered the root zone on 30 January 2014 under what is now Binky Moon; .property was delegated on 15 August 2014 under a different operator and costs roughly three times as much a year. The practical consequence is a typing risk: somebody who remembers your address as a word and drops the s does not reach you. Say the address aloud before committing to it.
No. Nothing is checked at the point of order: no agency licence, no company number, no evidence that you own or manage anything at all. The ICANN contract behind it is Base and Non-Sponsored, meaning no community body vets registrations. Separately, letting agents and property managers in England and Wales, and residential estate agents across the UK, must join a government approved redress scheme, and that obligation exists whatever domain you use.
It fits the shape of a lettings business well, because the plural implies a list and a list is what tenants arrive looking for. What it will not do is help you rank. Google treats it as a generic extension with no country attached, and lettings searches are relentlessly local, so the ranking work sits with your Google Business Profile, your branch address and pages built around the areas you cover. Most agencies end up holding the .co.uk as well.
Only if you are confident of keeping it for the length of those tenancies and the deposits behind them. Agreements, deposit scheme records and standing order mandates all outlive websites, and an address that stops resolving on paperwork a tenant signed three years ago creates exactly the doubt you do not want while money is moving. Keep it on auto renew, register the .co.uk as a permanent fallback, and point both at the same place.
Included with Your .properties Domain
DNS Management
Full DNS zone editor to manage A, CNAME, MX, TXT, and all record types.
Email Forwarding
Set up professional email addresses and forward to any inbox.
Auto-Renewal
Never lose your domain with automatic renewal protection.
Free 10GB Mailbox
One 10GB mailbox (POP3/IMAP) included with every domain, on any TLD.
Other Property Domains Extensions
Register your .properties domain today
Secure your .properties domain from just £33.99/yr. Free DNS management, email forwarding, and 10GB mailbox included.
