.land Domain
Ground-Level Branding for Land Sales
Register your .land domain from just £34.99/yr. Free DNS management, email forwarding, and 10GB mailbox included with every domain.
What is a .land domain?
The .land domain covers everything from agricultural land sales and building plots to land registry services and rural property management. It's one of those versatile extensions that works across different property sectors. Farmers selling parcels, developers acquiring sites, and land agents all find it a natural fit. Four letters, no ambiguity.
Who should register .land?
Land agents, agricultural property firms, building plot vendors, and rural estate managers.
Why choose .land?
- Covers agricultural and development land
- Four letters with clear meaning
- Works for sales and management
- Natural fit for rural property
Who runs .land, and since when
Registry data from the .land delegation record held by IANA, which maintains the internet's root zone. Eligibility comes from the registry's own policy, and the prices are ours.
- Extension type
- Generic (gTLD)
- Registry operator
- Binky Moon, LLC
- The organisation that runs the extension
- In the root zone since
- 2013
- Delegated 8 November 2013
- Who can register
- Open to anyone worldwide, with no landholding, agricultural or professional test
- Checked against the registry's own policy
- Our price
- £34.99 a year
- Ex VAT. Renews at the same price
The status a .land domain must never imply
One rule on this extension is worth reading before anything else. Identity Digital's acceptable use policy lets the registry suspend, cancel or transfer a domain where the registrant is holding themselves out as having a status, credential or authorisation that does not exist. On .land that has an obvious edge to it. HM Land Registry is a government department, the official record sits on GOV.UK, and a name that reads like an official registry service invites exactly the assumption the policy forbids. Private search and title check services can use the extension perfectly well; the wording on the site has to be clear about what you are not.
Past that, .land is one of the more useful words here. Short, one meaning, no ambiguity between selling and managing, which is why it suits agents, plot vendors, agricultural firms and rural practices alike. IANA has it entering the root zone on 8 November 2013, delegated to Pine Moon, LLC, on an ICANN contract signed on 10 September 2013 as Base, Non-Sponsored. It moved to Binky Moon, LLC in March 2018 with 195 other extensions.
The buyers on the other side of a land deal are not casual. Somebody buying a building plot or a block of grazing is already running searches, instructing a solicitor and walking the boundary, so an unfamiliar extension will not lose you the enquiry. That makes .land safer as a sole address than most of the extensions on this site.
The caution runs the other way instead. Land transactions move large sums by bank transfer, so the address on your emails needs to be the one the client already has in their inbox, never a variant registered later, and never a second domain bought for a campaign and quietly reused for correspondence.
Is .land the right choice for you?
We would rather sell you the right extension once than the wrong one twice.
.land works well if
- You sell building plots, paddocks or blocks of agricultural land, where buyers are deliberate and an unfamiliar ending will not cost you the enquiry.
- You manage rural property, sporting rights or forestry, and the word describes the asset rather than the service you provide.
- You want one address covering sales, lettings and management without implying you only do one of them.
- Your firm name and the word land make a short phrase that fits on a gatepost sign and is easy to dictate over the phone.
Look elsewhere if
- You want the address to imply official standing. Suggesting a link to HM Land Registry or any official record is the one thing the registry can suspend a domain over.
- Your enquiries come from local vendors searching for an agent by town. Google reads .co.uk as British, while .land carries no country at all.
- It costs around three and a half times a .co.uk every year, and rural practices tend to keep an address for a generation.
Taking instructions from local vendors more than national buyers? A .co.uk costs far less and carries the UK signal. See .co.uk pricing.
.land vs .farm: which should you register?
Rural businesses shortlist these two together and the split between them is clean. .farm is a business and a place, with a gate, a herd and maybe a shop. .land is an asset: bought, sold, let and managed.
.farm suits a working farm selling boxes, running a shop and cafe or letting converted buildings, because the customer is buying from the farm. .land suits the agency or practice acting on land, where the client is buying the ground itself.
Same registry, about six weeks apart in the root zone, and within a pound or two of each other every year. This is a decision about what you do, not what you pay.
| .land | .farm | |
|---|---|---|
| Registry | Binky Moon, LLC | Binky Moon, LLC |
| In the root zone since | 8 November 2013 | 19 December 2013 |
| What it names | The asset | The business and the place |
| Typical registrant | Land agent, plot vendor, rural practice | Working farm, farm shop, diversified estate |
| Annual cost | Around three and a half times a .co.uk | Within a pound of a .land |
.land domain questions, answered
What people ask us before registering a .land domain.
Can't find what you're looking for?
Ask us directlyYou can run a search service on one, but watch how the site reads. HM Land Registry is a government department and the official record sits on GOV.UK. Identity Digital's acceptable use policy lets the registry suspend or cancel a domain where the registrant implies a status or authorisation they do not hold, so a site dressed up to look like the official register is taking a real risk. State plainly that you are a private search provider and keep the official source linked.
Anyone, anywhere, with no landholding, qualification or professional membership required. The ICANN contract behind .land is Base and Non-Sponsored, so no community body vets applications and nothing is checked at the point of order. The registry can act afterwards under its acceptable use policy, which covers abuse and registration details it finds to be inaccurate, but that is a condition of holding any domain rather than a rule about land.
Safer than most descriptive extensions, because of who buys land. A plot purchaser or farm buyer is already working through a solicitor and a search company, so an unfamiliar ending does not read as a warning the way it might on a consumer site. The weakness is search rather than trust: a .land tells Google nothing about which country you operate in, and land agency work is local. If instructions come from vendors in your own county, hold the .co.uk too.
Somebody registering a lookalike and emailing your client with different bank details. Land transactions move large sums by transfer, and payment redirection fraud works by putting a plausible address in front of a client expecting an invoice. A less familiar extension gives that client less to compare against. Register the obvious alternatives you can afford, tell clients in writing that your bank details never change by email, and make it normal for them to ring and check.
Included with Your .land Domain
DNS Management
Full DNS zone editor to manage A, CNAME, MX, TXT, and all record types.
Email Forwarding
Set up professional email addresses and forward to any inbox.
Auto-Renewal
Never lose your domain with automatic renewal protection.
Free 10GB Mailbox
One 10GB mailbox (POP3/IMAP) included with every domain, on any TLD.
Other Property Domains Extensions
Register your .land domain today
Secure your .land domain from just £34.99/yr. Free DNS management, email forwarding, and 10GB mailbox included.
