.place Domain
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Register your .place domain from just £19.99/yr. Free DNS management, email forwarding, and 10GB mailbox included with every domain.
What is a .place domain?
The .place domain is for location-based businesses, community hubs, and venue directories. Coworking spaces, event venues, and local guide platforms all benefit from a domain that says "come here". It's short, warm, and carries an invitation.
Who should register .place?
Coworking spaces, event venues, local guide platforms, and neighbourhood community hubs.
Why choose .place?
- Carries an inviting tone
- Works for physical and digital spaces
- Short at five letters
- Pairs well with location names
Who runs .place, and since when
Registry data from the .place delegation record held by IANA, which maintains the internet's root zone. Eligibility comes from the registry's own policy, and the prices are ours.
- Extension type
- Generic (gTLD)
- Registry operator
- Binky Moon, LLC
- The organisation that runs the extension
- In the root zone since
- 2014
- Delegated 5 June 2014
- Who can register
- Open to anyone worldwide, though country and territory names are withheld
- Checked against the registry's own policy
- Our price
- £19.99 a year
- Ex VAT. Renews at the same price
Why .place works as a suffix, not an identity
Of everything in this group, this is the vaguest word, and that is the design question rather than a criticism. A .place domain describes nothing on its own. Told that a website is on a .place, you know only that something is somewhere, which is not information. Compare it with .church or .help, both of which tell you what the site is before you click.
What it does instead is grammatical. Where the words in front of the dot complete a phrase, the whole address reads as English rather than as a brand with a category stapled to the end, and the dot stops being punctuation and starts being a space. It is a narrow trick, but where it lands it lands well, and it is the only reason to prefer this extension over a cheaper one.
Binky Moon, LLC has held it since 5 June 2014 and asks nothing of registrants. The one hard limit is geography: ICANN requires every new extension to withhold the short-form names of countries and territories at all levels, so a fair number of the location names people reach for first are not for sale at any price, and the registry keeps its own premium list on top of that.
The other thing to test before you commit is the phone. This extension wins in exactly the settings where addresses get spoken rather than clicked: a venue, a market, a meeting point, somewhere people are told to go. Read your candidate address to somebody who has not seen it written down. If they type it correctly first time, it works. If they cannot, no amount of cleverness in the name will rescue it.
Is .place the right choice for you?
We would rather sell you the right extension once than the wrong one twice.
.place works well if
- The words in front of the dot finish a phrase, so the whole address reads as a sentence rather than a name with a category attached.
- You are naming a venue, a market, a coworking space or a meeting point, where place is literally what the thing is.
- You want something short for signage and social handles, and the obvious .co.uk is a mouthful nobody will remember.
- You are building a directory of venues and want a naming pattern that reads consistently across every entry in it.
Look elsewhere if
- On its own the word describes nothing, so unless the phrase really works, the address tells a visitor less than a plain .co.uk would.
- Country and territory names are reserved at every level in new extensions, so the geographic strings people reach for first are frequently unavailable.
- It carries no UK signal in Google, so a local venue chasing local searches pays twice: once for the .place, and again in the local relevance it does not get.
If people find you by searching your town, the .co.uk is doing the work and the .place is decoration. See .co.uk pricing.
.place vs .city: which should you register?
Binky Moon runs both, they were delegated a month apart in 2014, and they get pulled off the shelf for the same reason: somebody wants a location in the address. They behave quite differently once you write a real name down.
.city needs a city in front of it. The extension names a category of place, so the specificity has to come from the word before the dot, and that word is usually a place name somebody else registered in 2014. .place needs a phrase around it. It works when the whole address reads as a description of a thing, which is a more flexible requirement and a cheaper one to satisfy, because it does not depend on a particular geographic name still being free.
Neither carries any geographic weight in search. If local visibility is the point, both are the wrong tool and a .co.uk is the right one.
| .place | .city | |
|---|---|---|
| What the word describes | Any location at all | One named city |
| Works best | Finishing a phrase | After a city name |
| Registry | Binky Moon, LLC | Binky Moon, LLC |
| Delegated | June 2014 | July 2014 |
| Annual cost here | Lower | Higher by around a third |
.place domain questions, answered
What people ask us before registering a .place domain.
Can't find what you're looking for?
Ask us directlySpecificity. A .city expects a named city in front of the dot and says the site is about that city, which is precise but depends on the name still being available. A .place is general enough to attach to almost anything, so it works when the whole address reads as a phrase describing a venue or a space. Both are run by Binky Moon and were delegated a month apart in 2014, and neither carries geographic weight in Google, so the choice comes down to how the name reads.
Country and territory names, no. ICANN's reserved names schedule requires every new extension to withhold the short-form names of countries and territories at all levels, drawing on the ISO 3166-1 list and the United Nations lists, so those strings are unavailable to everyone. City names are not covered by that rule, so they can be registered in principle, but the registry keeps an unpublished premium list and well-known names frequently sit on it at a much higher price than the figure shown here.
It is one of the better uses for it, because the word describes what the business physically is rather than dressing it up. The address goes on a door, a window and a pin on a map, so a short readable phrase earns its money. Two things to check first: read it aloud to somebody who has not seen it written, and hold a .co.uk alongside it if you take bookings from people who found you by searching the town, because the .place contributes nothing there.
Frequently you should not, and that is the honest answer. A .place costs around twice a .co.uk each year and gives up the UK geographic signal Google reads from a country-code extension, so on pure economics it loses. The case for paying it is that the phrase works: an address somebody hears once and types correctly is worth real money in a business built on footfall and word of mouth. If your candidate name does not do that, the extension is not buying you anything.
Included with Your .place Domain
DNS Management
Full DNS zone editor to manage A, CNAME, MX, TXT, and all record types.
Email Forwarding
Set up professional email addresses and forward to any inbox.
Auto-Renewal
Never lose your domain with automatic renewal protection.
Free 10GB Mailbox
One 10GB mailbox (POP3/IMAP) included with every domain, on any TLD.
Other Community Domains Extensions
Register your .place domain today
Secure your .place domain from just £19.99/yr. Free DNS management, email forwarding, and 10GB mailbox included.
